Angebote zu "Qualitative" (65 Treffer)

Qualitative Content Analysis in Practice
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Qualitative content analysis is a powerful method for analyzing large amounts of qualitative data collected through interviews or focus groups. It is frequently employed by students, but introductory textbooks on content analysis have largely focused on the quantitative version of the method. In one of the first to focus on qualitative content analysis, Margrit Schreier takes students step-by step through: - creating a coding frame - segmenting the material - trying out the coding frame - evaluating the trial coding - carrying out the main coding - what comes after qualitative content analysis - making use of software when conducting qualitative content analysis. Each part of the process is described in detail and research examples are provided to illustrate each step. Frequently asked questions are answered, the most important points are summarized, and end of chapter questions provide an opportunity to revise these points. After reading the book, students are fully equiped to conduct their own qualitative content analysis. Designed for upper level undergraduate, MA, PhD students and researchers across the social sciences, this is essential reading for all those who want to use qualitative content analysis.

Anbieter: buecher.de
Stand: Mar 20, 2019
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Qualitative Content Analysis in Practice als Bu...
€ 41.49 *
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Qualitative Content Analysis in Practice: Margrit Schreier

Anbieter: Hugendubel.de
Stand: Mar 19, 2019
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Qualitative Content Analysis in Practice als eB...
€ 45.99 *
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Qualitative Content Analysis in Practice: Margrit Schreier

Anbieter: Hugendubel.de
Stand: Mar 19, 2019
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Content, Lived Experience, and Qualitative Rese...
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Content, Lived Experience, and Qualitative Research: Yvonna S. Lincoln

Anbieter: Hugendubel.de
Stand: Mar 19, 2019
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Journalistische Qualität von Content-Marketing-...
€ 29.99
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€ 19.99 *
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Journalistische Qualität von Content-Marketing-Portalen: Eine qualitative Inhaltsanalyse ausgewählter Online-Portale: Sina Mylluks

Anbieter: Hugendubel.de
Stand: Mar 11, 2019
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Journalistische Qualität von Content-Marketing-...
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Journalistische Qualität von Content-Marketing-Portalen: Eine qualitative Inhaltsanalyse ausgewählter Online-Portale:Bachelorarbeit Sina Mylluks

Anbieter: Hugendubel.de
Stand: Feb 27, 2019
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The Coding Manual for Qualitative Researchers
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Lecturers, request your electronic inspection copy Johnny Saldañ;a´s unique and invaluable manual demystifies the qualitative coding process with a comprehensive assessment of different coding types, examples and exercises. The ideal reference for students, teachers, and practitioners of qualitative inquiry, it is essential reading across the social sciences and neatly guides you through the multiple approaches available for coding qualitative data. Its wide array of strategies, from the more straightforward to the more complex, is skillfully explained and carefully exemplified providing a complete toolkit of codes and skills that can be applied to any research project. For each code Saldañ;a provides information about the method´s origin, gives a detailed description of the method, demonstrates its practical applications, and sets out a clearly illustrated example with analytic follow-up. Now with a companion website, the book is supported by: SAGE journal articles showing coding being applied to real research Sample transcripts highlighting coding techniques Links to CAQDAS sites to introduce relevant software Practical student exercises Links to video and digital content This international bestseller is an extremely usable, robust manual and is a must-have resource for qualitative researchers at all levels. Click here for a listing of Johnny Saldañ;a´s upcoming workshops.

Anbieter: buecher.de
Stand: Mar 20, 2019
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Completing Your Qualitative Dissertation (eBook...
€ 35.95 *
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Completing Your Qualitative Dissertation offers comprehensive step-by-step guidance and practical tools for navigating the personal and professional challenges that can arise during the qualitative dissertation journey. Authors Linda Dale Bloomberg and Maria Volpe skillfully blend the conceptual, theoretical, and practical, empowering readers to successfully master both the content and the process of their qualitative dissertations. The Fourth Edition has been thoroughly updated to respond to developments in the field, allowing the book to have wider application for dissertation work within the evolving world of qualitative inquiry. Included in this edition is a new chapter titled ?Achieving Alignment Throughout Your Dissertation,? a greater focus on how all qualitative traditions can encompass activist research and social justice inquiry, and enhanced coverage on the role of the researcher, emphasizing the importance of reflexivity and approaching research critically.

Anbieter: buecher.de
Stand: Mar 20, 2019
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The SAGE Handbook of Qualitative Data Analysis
€ 121.99 *
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The wide range of approaches to data analysis in qualitative research can seem daunting even for experienced researchers. This handbook is the first to provide a state-of-the art overview of the whole field of QDA; from general analytic strategies used in qualitative research, to approaches specific to particular types of qualitative data, including talk, text, sounds, images and virtual data. The handbook includes chapters on traditional analytic strategies such as grounded theory, content analysis, hermeneutics, phenomenology and narrative analysis, as well as coverage of newer trends like mixed methods, reanalysis and meta-analysis. Practical aspects such as sampling, transcription, working collaboratively, writing and implementation are given close attention, as are theory and theorization, reflexivity, and ethics. Written by a team of experts in qualitative research from around the world, this handbook is an essential compendium for all qualitative researchers and students across the social sciences.

Anbieter: buecher.de
Stand: Mar 20, 2019
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Think Content!: Grundlagen und Strategien für e...
€ 10.58 *
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Content-Marketing ist eines der großen Zukunftsthemen der Branche, wenn es um überzeugende Online-Marketing-Strategien geht. Profitieren Sie von dem Expertenwissen aus erster Hand unserer Autorin und lernen Sie, wie Sie erfolgreiche Content-Strategien für Ihr Online-Unternehmen entwickeln, Content-Strategien für Webseiten erfolgreich planen und umsetzen und erhalten Sie Ideen und Anregungen für effizientes Content-Marketing und spannende Umsetzungen. Dabei werden sowohl Lösungen für B2B und B2C vorgestellt. Dabei kommt auch das notwendige Rüstzeug nicht zu kurz. Unser Buch wird Ihnen helfen, qualitativ hochwertige Webtexte zu erstellen und Sie erfahren, was ein guter Webtexter leisten muss und wie Sie den wirtschaftlichen Wert guter Text erkennen können. Unsere Autorin beantwortet Ihnen damit umfassend alle Fragen, die im Umgang mit Content-Marketing auftauchen, angefangen bei der Strategie und Planung bis zur Erstellung und zum Monitoring. Das Buch ermöglicht Berufseinsteigern einen schnellen Zugang zur Thematik und Profis finden viele Impulse und Anregungen für die eigene Arbeit. Aus dem Inhalt: Website-Content aus allen Blickwinkeln Unterschiedliche Content-Arten Zielgruppen relevante Content-Ideen Content-Marketing-Aktionen aus der Praxis Die richtige Content-Strategie Launch- und Relaunch-Projekte Zielgerichteter Auf- und Ausbau von Web-Inhalten Content im Tagesgeschäft organisieren Gute Texte erstellen - Usability und Design Das Handwerk des Webtextens (Galileo Computing) - Pein, Vivian

Anbieter: trade-a-game
Stand: Mar 23, 2019
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