Does CLIL (content and language integrated learning) need its own methodology?: Margarita Apyestina
Does CLIL (content and language integrated learning) need its own methodology?:Akademische Schriftenreihe. 1. Auflage. Margarita Apyestina
Content Analysis:An Introduction to Its Methodology Klaus Krippendorff
Seminar paper from the year 2014 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1.3, University of Heidelberg (Computer Science), course: Seminar - Social Media Network Analysis, language: English, abstract: With a predicted volume of ?439.7Bn in 2014 in Germany alone, the retail market bears large potential for generating additional revenues from marketing. With the decreasing effectiveness of classical marketing and even relatively new phenomena like online ads it becomes more and more important to find new ways to recommend products to customers. In e-commerce it is generally easier to target specific audiences by for example selecting ad spaces according to thematically fitting web pages. The fundamental difference to classical marketing approaches is the availability of data about the respective customer. Currently the most common approach is to mine frequent item sets from the purchase history of the customer population and recommend products to customers based on what other customers bought. In order to obtain more specific product predictions for a particular customer, more data about the respective customer is needed. It seems like a natural choice to dig for data in the rich pool of data generated by each customer himself by assessing their respective actions and content generated, especially on social media websites. The available data there is much more user specific than general purchasing behaviors of user groups and can potentially lead to very precise predictions about what the user is interested in and will buy. This paper first gives a brief overview over the development and research conducted on social media recommendation and behavior of online shoppers in general. Then the work of Y. Zhang and M. Pennacchiotti is presented. Finally, several possibilities for subsequent research based on previous work and the work of Zhang and Pennacchiotti are presented. Since the work presented in this paper is very foundational, some emphasis is put on the outlook in order to underline the relevance of Zhangs and Pennacchiottis work.
Adapting Multimedia Contents in the Virtual Home Environment:An Adaptation Methodology for the Presentation of Multimedia Contents in the Virtual Home Environment José Manuel Oliveira
XML-based Content Management: Integration, Methodologies and Tools covers the design and deployment of XML-based solutions and how to manage content and metadata, a practice that requires a more methodological approach than those traditionally applied to the design and deployment of document and content management solutions. The extensive use of XML implies the need of adding additional activities, quality controls, and tools to the established document-management and web-application design processes. The book describes a methodology that covers the different phases of the content and metadata management lifecycle, from generation, to archiving, to compliance with existing content management and archiving standards. In addition, the book reviews the key characteristics of the tools necessary for storage, retrieval and delivery. Focuses on methodologies for the design and deployment of XML-based content management solutions based on standards like BMPN and SPEM Provides an updated view of consolidated technologies for structured data management Explains the link between technologies for content storage and distribution Presents the conceptual knowledge to understand and relate the strategic view provided by OAIS with the management of daily operations focused on content collection, aggregation and publishing Ricardo Eito-Brun is an Associate Professor at Universidad Carlos III de Madrid, Spain, where he teaches different subjects related to digital publishing, knowledge organization and information management. Ricardo holds a master degree in Software Engineering from Universidad Carlos III de Madrid and in Documentation and Information Science from University of Granada (Spain) and a doctoral degree from University of Zaragoza (Spain) on the application of distributed collaboration environments and Semantic Web techniques for the description and classification of archival materials. He has been responsible for several large scale content management and web-based publishing projects for companies and public institutions. He is the author of four books on mark-up languages and XML and numerous articles and conference papers in the field of information management.
This book develops and applies an integrated socio-economic assessment of multi-use offshore platforms in European marine locations. The sites assessed regard infrastructures in the North Sea, the Baltic Sea, the Mediterranean Sea and the Atlantic coast. The assessment uses the results from the natural and engineering sciences as inputs, boundaries and constraints to the socio-economic analysis. The content of the book develops in a step-by-step, coherent and integrated manner. The presentation and the discussion on the methodology are followed by the detailed assessment of specific multi-use offshore platforms. A detailed risk analysis follows in which the results of the socio-economic assessment are integrated. This is complemented with sensitivity analysis. The book, offers insights that result from a multi-disciplinary approach which combines a broad range of expertise in hydraulics, wind engineering, aquaculture, renewable energy, marine environment, project management, socio-economics and governance. The analysis follows views and assessment of world experts from all relevant disciplines from academia, big companies and potential investors that have joined forces in the MERMAID project (vliz.be/projects/mermaidproject). The book is a valuable reading for academics, technicians, policy-makers and relevant stakeholders.
Research Paper (postgraduate) from the year 2016 in the subject Communications - Mass Media, grade: A, , course: 2 years, language: English, abstract: The research study aims to measure the portrayal of National Action Plan in the leading Pakistani newspapers Daily Dawn and Daily Jang. National Action Plan is an action plan that was established by the Government of Pakistan to counter the terrorism. The study is based on framing theory but the social responsibility theory and agenda setting theory also correlate with this study. For this study the researcher adopted content analysis as quantitative methodology. The duration of news coverage has been selected from Dec 16,2014 to Feb 16,2015. For this purpose content analysis of Front Page news stories about National Action Plan published in Daily Dawn and Daily Jang has been undertaken. The data was collected through coding sheet from Dec 16, 2014 to Feb 16,2015. Through Content analysis positive, negative and neutral coverage of both leading newspapers were analyzed. The data was analyzed through descriptive statistics. Two hypothesis related to the topic were formulated and then tested, where all hypothesis were accepted. The result confirmed that both the newspapers portrayed the National Action Plan as whole. The findings of the study verified that the selected newspapers gave positive and neutral coverage pertaining to National Action Plan rather than negative press coverage. The findings of the study accepted the hypothesis that both the newspapers portrayed the national action plan as positive. However, the findings also accepted the hypothesis of the study that was assumed as Daily Jang portrays the National Action Plan more positively as compared to Daily Dawn.
The Science of Synthesis Editorial Board,together with the volume editors and authors, is constantly reviewing the whole field of sy nthetic organic chemistry as presented in Science of Synthesis and evaluating significant developments in synthetic methodology. Fou r annual volumes updating content across all categories ensure that you always have access to state-of-the-art synthetic methodology . // Content of this volume: Tin Compounds, Magnesium Compounds, Calcium Compounds, 1H-Pyrroles, Cinnolines, Diphosphinines. // The content of this e-book was originally published in April 2013.