Angebote zu "Ebook" (11.656 Treffer)

Think Content! (eBook, ePUB)
26,90 € *
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Content-Marketing ist eines der großen Zukunftsthemen der Branche, wenn es um überzeugende Online-Marketing-Strategien geht. Profitieren Sie von dem Expertenwissen aus erster Hand unserer Autorin und lernen Sie, wie Sie erfolgreiche Content-Strategien für Ihr Online-Unternehmen entwickeln, Content-Strategien für Webseiten erfolgreich planen und umsetzen und erhalten Sie Ideen und Anregungen für effizientes Content-Marketing und spannende Umsetzungen. Dabei werden sowohl Lösungen für B2B und B2C vorgestellt. Dabei kommt auch das notwendige Rüstzeug nicht zu kurz. Unser Buch wird Ihnen helfen, qualitativ hochwertige Webtexte zu erstellen; Sie erfahren, was ein guter Webtexter leisten muss und wie Sie den wirtschaftlichen Wert guter Texte erkennen können. Unsere Autorin beantwortet Ihnen damit umfassend alle Fragen, die im Umgang mit Content-Marketing auftauchen, angefangen bei der Strategie und Planung bis zur Erstellung und zum Monitoring. Das Buch ermöglicht Berufseinsteigern einen schnellen Zugang zur Thematik und Profis finden viele Impulse und Anregungen für die eigene Arbeit. Aus dem Inhalt: Website-Content aus allen Blickwinkeln Unterschiedliche Content-Arten Zielgruppen relevante Content-Ideen Content-Marketing-Aktionen aus der Praxis Die richtige Content-Strategie Launch- und Relaunch-Projekte Zielgerichteter Auf- und Ausbau von Web-Inhalten Content im Tagesgeschäft organisieren Gute Texte erstellen - Usability und Design Das Handwerk des Webtextens Galileo Press heißt jetzt Rheinwerk Verlag.

Anbieter: buecher.de
Stand: 23.11.2017
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Content Marketing (eBook, ePUB)
18,95 € *
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If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Marketing, world-renowned digital content expert Rebecca Lieb offers all the detailed, actionable guidance you´ll need. Lieb guides you through planning what you´ll say online, how and where you´ll say it, how often you´ll communicate, and how you´ll measure your effectiveness. She offers practical guidance for ´´listening´´ to conversations about your brand, products, and services, responding more effectively, and effectively informing those conversations. You´ll learn how to use your digital content strategy to shape marketing, branding, PR, SEO, customer and media relations, blog content, social media initiatives, and of course, your website. Lieb drills down to offer detailed, actionable advice for issues such as choosing distribution channels making sure you don´t run out of things to say making your content ´´findable´´ promoting two-way dialogue. Using her techniques, you can market far more effectively and personally build loyalty as you inform and entertain customers and reduce or even eliminate advertising costs. Think about it: why buy media when, today, you are the media?

Anbieter: buecher.de
Stand: 23.11.2017
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Content Marketing (eBook, PDF)
18,95 € *
ggf. zzgl. Versand

If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Marketing, world-renowned digital content expert Rebecca Lieb offers all the detailed, actionable guidance you´ll need. Lieb guides you through planning what you´ll say online, how and where you´ll say it, how often you´ll communicate, and how you´ll measure your effectiveness. She offers practical guidance for ´´listening´´ to conversations about your brand, products, and services, responding more effectively, and effectively informing those conversations. You´ll learn how to use your digital content strategy to shape marketing, branding, PR, SEO, customer and media relations, blog content, social media initiatives, and of course, your website. Lieb drills down to offer detailed, actionable advice for issues such as choosing distribution channels making sure you don´t run out of things to say making your content ´´findable´´ promoting two-way dialogue. Using her techniques, you can market far more effectively and personally build loyalty as you inform and entertain customers and reduce or even eliminate advertising costs. Think about it: why buy media when, today, you are the media?

Anbieter: buecher.de
Stand: 23.11.2017
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eBook Content Production Technologies
114,99 € *
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We are currently in a digital content era. With the increasein circulation of multimedia content globally via the internet ithas lead to the need for reuse of content stored in archives theutilisation of newly stored materials partially finishedbroadcas

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Stand: 16.11.2017
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eBook Content Delivery Networks
190,39 € *
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Content Delivery Networks enables the readers to understand the basics, to identify the underlying technology, to summarize their knowledge on concepts, ideas, principles and various paradigms which span on broad CDNs areas. Therefore, aspects of CDNs i

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Stand: 16.11.2017
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eBook Content Infrastructure Management
95,19 € *
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Taking into account strategic, organizational and technological factors Alexander Benlian studies the question of whether to centralize or to decentralize media content. The findings basically emphasize the need to design publishing organizations that fol

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Stand: 16.11.2017
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Managing Content Marketing (eBook, ePUB)
6,89 € *
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Let´s face it...content marketing is all the rage. Brands around the world are spending (on average) over 25% of their total marketing budget on content marketing. There have been countless books and resources that have covered all aspects of content marketing ...from the why to the what to the where...but oddly enough, rarely the how. Not until now that is. Managing Content Marketing shows you, in detail, how to manage content marketing within your organization.

Anbieter: buecher.de
Stand: 23.11.2017
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Managing Content Marketing (eBook, ePUB)
3,99 € *
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Let´s face it...content marketing is all the rage. Brands around the world are spending (on average) over 25% of their total marketing budget on content marketing. What´s been missing...until now...is the book that tells marketers exactly how to put content marketing to work. Managing Content Marketing shows you, in detail, how to manage content marketing within your organization. Whether you come from a small company or multi-billion dollar brand, this book gives you the ammunition and the ideas to develop a storytelling process that will create passionate subscribers to your brand. World-renowned content marketing experts Robert Rose and Joe Pulizzi have teamed up to help marketing pros and business owners develop a content marketing plan that goes beyond theories and explains exactly how to turn that plan into reality. Managing Content Marketing will teach you to: -Build the Business Case for Content Marketing - Develop a Content Marketing Strategy that Works for Your Business -Tell a Consistent Story that Engages Your Customers -Determine the Right Marketing Channels to Implement - Create an Internal and External Workflow for Content Marketing - Measure Content Marketing and Communicate Results to Internal Stakeholders

Anbieter: buecher.de
Stand: 23.11.2017
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eBook Personal Content Experience
71,99 € *
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The new era of powerful, mobile computing and sensing deviceshaving ever larger memories and personal databases brings to lighta number of difficult problems in software, interface design,search, organization of information, and methods for inferringcont;66.99;;EUR;0;http://www.rakuten.de/ produkt /john-wiley-und-sons-ebook-personal-content-experience-1977038265.html;Verfügbar;0;frei;na;frei;frei;frei;frei;frei;http://files.rakuten.de/9f194477811f3a259f3c7c42252f7bb1/images/aef86b5f720c00e00410aa6e9525674b.jpg;John Wiley & Sons;;9780470511015;Lieferzeit 1-3 Werktage;9780470511015;;;;N;eBook Personal Content Experience;eBook Personal Content Experience;N;0;;N;118330;593;0.0;113840;www.ladmich.de - EBooks und Software sofort;http://www.rakuten.DE/shop/www-ladmich-de-ebooks-und-software-sofort;9;d0-s0;DE;;0;;;5 1977038275;Bücher, Musik & Filme>Ebooks>Ebook Fachbücher;eBook Constructive Dialogue Modelling;Dialogue management technology has developed rapidly over the yearsresulting in real-time applications like telephony directories,timetable enquiries, and in-car applications. However, the currenttechnology is still largely based on models that use rigid ;86.99;;EUR;0;http://www.rakuten.de/ produkt /john-wiley-und-sons-ebook-constructive-dialogue-modelling-1977038275.html;Verfügbar;0;frei;na;frei;frei;frei;frei;frei;http://files.rakuten.de/9f194477811f3a259f3c7c42252f7bb1/images/2ecfd5efec22033669ea7d2b3503a3eb.jpg;John Wiley & Sons;;9780470511244;Lieferzeit 1-3 Werktage;9780470511244;;;;N;eBook Constructive Dialogue Modelling;eBook Constructive Dialogue Modelling;N;0;;N;118330;593;0.0;113840;www.ladmich.de - EBooks und Software sofort;http://www.rakuten.DE/shop/www-ladmich-de-ebooks-und-software-sofort;9;d0-s0;DE;;0;;;5 1977038285;Bücher, Musik & Filme>Ebooks>Ebook Fachbücher;eBook Digital Alias-free Signal Processing;As demand for applications working in extended frequency rangesincreases, classical Digital signal processing (Dsp) techniques,not protected against aliasing, are becoming less effective.Digital alias-free signal processing (Dasp) is a technique foroverco;118.99;;EUR;0;http://www.rakuten.de/ produkt /john-wiley-und-sons-ebook-digital-alias-free-signal-processing-1977038285.html;Verfügbar;0;frei;na;frei;frei;frei;frei;frei;http://files.rakuten.de/9f194477811f3a259f3c7c42252f7bb1/images/397cc614a9748bf4146bc32d8d5937ec.jpg;John Wiley & Sons;;9780470511626;Lieferzeit 1-3 Werktage;9780470511626;;;;N;eBook Digital Alias-free Signal Processing;eBook Digital Alias-free Signal Processing;N;0;;N;118330;593;0.0;113840;www.ladmich.de - EBooks und Software sofort;http://www.rakuten.DE/shop/www-ladmich-de-ebooks-und-software-sofort;9;d0-s0;DE;;0;;;5 1977038295;Bücher, Musik & Filme>Ebooks>Ebook Fachbücher;eBook EEG Signal Processing;Electroencephalograms (EEGs) are becoming increasingly importantmeasurements of brain activity and they have great potential forthe diagnosis and treatment of mental and brain diseases andabnormalities. With appropriate interpretation methods they areemer;98.99;;EUR;0;http://www.rakuten.de/ produkt /john-wiley-und-sons-ebook-eeg-signal-processing-1977038295.html;Verfügbar;0;frei;na;frei;frei;frei;frei;frei;http://files.rakuten.de/9f194477811f3a259f3c7c42252f7bb1/images/745ae4348f52ba54caf453e7b92a75ee.jpg;John Wiley & Sons;;9780470511930;Lieferzeit 1-3 Werktage;9780470511930;;;;N;eBook EEG Signal Processing;eBook EEG Signal Processing;N;0;;N;118330;593;0.0;113840;www.ladmich.de - EBooks und Software sofort;http://www.rakuten.DE/shop/www-ladmich-de-ebooks-und-software-sofort;9;d0-s0;DE;;0;;;5 1977038305;Bücher, Musik & Filme>Ebooks>Ebook Fachbücher;eBook RF and Microwave Transistor Oscillator Design;The increase of consumer electronics and communicationsapplications using Radio Frequency (Rf) and microwave circuits hasimplications for oscillator design. Applications working at higherfrequencies and using novel technologies have led to a demand formor;123.99;;EUR;0;http://www.rakuten.de/ produkt /john-wiley-und-sons-ebook-rf-and-microwave-transistor-oscillator-design-1977038305.html;Verfügbar;0;frei;na;frei;frei;frei;frei;frei;http://files.rakuten.de/9f194477811f3a259f3c7c42252f7bb1/images/6fd21007e91e85543858f2bc0b6f0151.jpg;John Wiley & Sons;;9780470512081;Lieferzeit 1-3 Werktage;9780470512081;;;;N;eBook RF and Microwave Transistor Oscillator Design;eBook RF and Microwave Transistor Oscillator Design;N;0;;N;118330;593;0.0;113840;www.ladmich.de - EBooks und Software

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Stand: 16.11.2017
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eBook Web Content Delivery
166,59 € *
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The concept of content delivery (also known as content distribution) is be­ coming increasingly important due to rapidly growing demands for efficient distribution and fast access of information in the Internet. Content delivery is very broad and com

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Stand: 16.11.2017
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